Why is everyone talking about Creatine?

If you’ve ever thought creatine was just for bodybuilders or hard-core gym goers, think again. This simple, natural compound plays a crucial role in muscle health, recovery, as well as brain and sleep support.

As a naturopath, I enderver to recommend the best quality products for my clients to optimise their health. Selecting a creatine product I wanted to supply was a rigorous procedure. I am excited to share why I love creatine and why I have selected the Nothing Naughty Creatine Monohydrate to stock in my clinic.

Creatine Builds and Protects Lean Muscle Mass

Creatine is a compound naturally found in the body, stored primarily in our muscles, where it helps produce ATP—our energy currency. When we supplement with creatine, we boost this system, which allows us to train harder, recover faster, and ultimately build and maintain lean muscle mass.

Even if you're not lifting weights, creatine still supports muscle function, energy levels, and resilience during everyday activity. And for those who are strength training? It enhances power, performance, and muscle repair.

Muscle Mass Matters More Than You Might Think

Muscle is not just about aesthetics or strength, it’s a metabolically active organ that plays a major role in:

  • Regulating blood sugar and inflammation

  • Protecting bones by supporting the skeletal structure

  • Maintaining balance and mobility as we age

  • Reducing risk of falls, fractures, and frailty

For women, especially from perimenopause onwards, maintaining muscle mass becomes even more important. As estrogen naturally declines, we begin to lose both bone density and lean muscle more rapidly. Muscle acts like armour, supporting bone health, stability, and metabolic balance at a time when our bodies are more vulnerable.

Muscle Loss Happens Fast

One of the most compelling reasons to invest in building and maintaining muscle is how quickly we lose it when we’re unwell or immobilised.

Even just a few days of bed rest or reduced activity (think flu, injury, or post-surgery) can lead to noticeable muscle loss, especially in older adults or during hormonally sensitive times like menopause.

That’s why resilience is key. Having a solid base of lean muscle mass can mean the difference between bouncing back quickly or struggling through recovery.

Creatine Can Even Support Sleep

Emerging research shows creatine may help with deeper, more restorative sleep, especially in people with high mental or physical workloads. It supports brain energy metabolism, and some studies suggest it reduces sleep debt-related fatigue and improves recovery in athletes and non-athletes alike.

Why I Stock Nothing Naughty Creatine

I’ve chosen to stock Nothing Naughty Creatine Monohydrate for a few very intentional reasons:

  • New Zealand-owned and made – supporting local matters.

  • Triple water-washed & tested for heavy metals – ensuring a pure, clean supplement.

  • Affordable – wellness should be accessible.

It’s a simple, unflavoured powder that mixes easily into water, juice, or smoothies, and is suitable for almost everyone.

A Long-Term Wellness Investment

Adding creatine to your daily routine is an easy, low-effort way to support your strength, longevity, recovery, and hormonal health, especially when paired with a nutrient-rich diet and resistance-based movement (Pilates, bodyweight workouts, or strength training).

If you’re navigating perimenopause, recovering from illness, or simply want to protect your future self, this humble nutrient might just become your new daily essential.

Interested in trying creatine or unsure if it’s right for you?
Let’s chat during your next appointment or reach out via kenya@iamthriving.co.nz, I’m always happy to guide you.

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